Design the Details: Empty States
After navigating any initial welcome screens, I go in search of empty states; views within the app typically devoid of content or data. Essentially a blank slate, an empty state can be used to form the first impression made on a user. It’s the importance of these views that I find so interesting as they can often be a good indicator as to the level detail put in to building the app.
Source: realmacsoftware.com